Meet the Retailer: Snowbasin Resort
You've seen us in urban retail stores – but did you know that Laundromat is also stocked at winter resorts across Canada and the US? The beautiful Snowbasin Resort in Huntsville, Utah, is one of our longest-running retail partners.
The Grizzly Center Retail Shop at Snowbasin offers skiers all the sportswear, outerwear and accessories they need for a great day out on the slopes. That includes a selection of our fleece-lined sweaters and accessories.
We caught up with Cindy, Snowbasin's Retail Manager, to get her take on this year's ski season and why Laundromat sweaters are the perfect winter sports accessory.
What is the history of Snowbasin?
Snowbasin Resort is one of the oldest continuously operating ski areas in the nation. We officially opened in 1940 as Ogden’s Winter Playground when two rope tows were installed to pull skiers up Becker Hill.
Snowbasin hosted its first ski race in December 1940, attracting 75 racers. Sverre and Corey Engen opened Snowbasin’s first ski school in 1941.
Over the years, the resort has hosted NCAA National Ski Championships, the 2001 Disabled World Cup, and the Utah Winter Games. In 2002, we hosted the Men’s and Women’s Olympic Winter Games Downhill, Super G, Combined, and Paralympic events.
Can you tell us a bit about The Grizzly Center Shop and the kind of products you sell?
The Grizzly Retail Shop is the only retail space at Snowbasin Resort. It's an elegant space that highlights unique products. The shop is filled with ski and snowboard apparel, as well as all the items you need to stay warm and dry while on the mountain.
We also carry sportswear products, such as Laundromat, that are wonderful cold-weather items. It's our continual goal to offer our customers a wide variety of styles.
What motivates you to stock Laundromat apparel?
We've always loved that Laundromat is committed to Fair trade practices. In fact, we were one of the very first US retailers to start stocking Laundromat.
We’ve had steady sales since we first brought the sweaters into our shop many years ago!
What are some of your favorite items in the store at the moment?
It never hurts to look good while you're having fun. There are lots of quality products in the Grizzly Retail Shop to keep skiers/snowboarders warm and dry, and looking good at the same time.
If you have a favorite ski run, you can stop off in the shop and purchase a trail sign.
Do your customers have a favorite Laundromat design?
We have a wide variety of customers and that translates into differing tastes. Every season, different Laundromat products come to the forefront.